AROUND £3,000 worth of retail stock was taken from a Shaftesbury salon last week, during a burglary in the early hours.
Police say this has had "a large impact on the owners of the business", as the salon was already forced to close under the latest lockdown restrictions.
It is believed the break-in, at Kalypsos salon in the High Street, took place on Friday, November 13, at around 2.15am.
A glass panel on the front door was smashed, and GHD hair straighteners, GHD hair dryers, Paul Mitchell gift sets and Joico gift sets were stolen during the raid.
Dorset Police officers say that the person or people involved could have ran from the salon along Mustons Lane toward Bell Street.
Following the incident the Kalypsos team took to Facebook with the following statement: "We are so so upset to let you all know that [Friday] night our beautiful new salon was broken into. To say that we are all gutted would be an understatement, as if times at present are not hard enough!
"They smashed the glass in the front door and got away with several GHDs including our beautiful new Christmas collection, along with some Joico gift sets.
"If anyone saw anything or knows anyone who may of seen something, or if someone tries to sell you any GHD or Joico products, please let us or the police know.
"If the person who did this is by any chance reading this post then shame on you! Last time we checked it was 'support local business', not 'steal from local business'."
"As always we will bounce back, thank you to all those who continue to support us."
Since then the online community has shown its support by offering to look out for the stolen products.
Kalypsos has been approached for comment.
Police Constable Nick May, of North Dorset police, said: “This crime has had a large impact on the owners of the business, who have already suffered a significant financial hit as a result of having to close during the coronavirus restrictions.
“I am appealing for any local residents and businesses who have not been approached by officers to please check their CCTV systems for any suspicious people or vehicles in the area at the relevant time.
“I would also urge anyone who has been offered similar items for sale in suspicious circumstances to get in touch.”
Anyone with information is asked to contact Dorset Police by calling 101 quoting occurrence number 55200171135.
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